Introduction: News Corporation, under the leadership of Rupert Murdoch, has unparalleled power and reach in the news media industry. The Murdoch Empire spans several continents, with significant footholds in Australia, United States and the United Kingdom. Founded and headquartered in Australia, the company now boasts of being the number one newspaper publisher in the world,…
Category: Business
‘Two Cheers for Materialism’ by James Twitchell & ‘Profiles in Splurging’ by Randall Patterson : A combined overview
In “Two Cheers for Materialism,” James Twitchell posits that “We live through things, we create ourselves through things and we change ourselves by changing our things.” When we look at this claim by the author, it sounds like a veiled criticism of a materialist culture. But through numerous apt examples and nuanced explanations, Twitchell comes…
Case Study: How the new HR strategy makes Lloyd’s one of the best companies
Summary: The case study highlights a major recent transformation underwent by Britain’s global insurer Lloyd’s. The appointment of Suzy Black as HR Director in 2009 was unprecedented in the history of the company. It indicated a new competitive branding for its HR practices, breaking away from traditional personnel office style of functioning. Though there was…
What are the many cultural, political & geo-economic challenges faced by organisations operating in a global environment. How could they be addressed?
The major cultural challenges facing a global enterprise is understanding and adapting to local business customs and norms. In the Real World Case we saw how business in Africa tends to go on at a leisurely pace – a practice that undermines the principles of efficiency and expediency that multi-national enterprises thrive on. Understanding cultural…
The Real World Case mentions several organizations. For each organisation, discuss the business drivers for that organisation to expand globally.
The main companies discussed in the Real World Case are Cadbury, Forrester Research and A.T.Kearney. The case of Cadbury’s expansion into emerging economies is discussed at length. As affluence levels increase in emerging markets, the consumer base for chocolate-based sweets also increases. Since chocolate-based sweets are not a subsistence commodity, its consumption is directly correlated…
Water as a commercial commodity
How do you evaluate the growing expectations and the changing role of companies in the arena of water management? Discuss the potential and the limits of what corporations can ultimately achieve in the business of water. Given the abysmal record of private companies in managing water resources and their equitable distribution, the public has a…
The business of water consumption
In terms of the scholarly discussion on corporate social responsibility please outline the key arguments that may support the actions of the firms given in the case. Furthermore, discuss the main arguments against corporate social responsibility considering these firms’ actions. Use scholarly literature and examples from the case study to illustrate. Though water is considered…
Is it still possible to run a business nowadays using the philanthropic principles of the Cadbury Brothers which were so popular during the 19th century?
Cadbury’s is one of the most recognizable brands in the world of sweet products. Its flagship chocolate varieties have become synonymous with consumable cocoa products. And to maintain such sweeping monopoly and brand loyalty over more than a hundred years is a great achievement. What is also remarkable is the fact that Cadbury’s had always…
Decision Making Process: Buying a House
Decision making is integral to management practices. The decision-maker will have to consider various factors before arriving at his/her decision. Recently, I made an important decision in personal life, namely, to buy a house. I used the management principles I learned in the course as a guideline trough my decision making process. I would like…
Wireless Networks in Emerging Markets – Article Review
The article chosen for analysis is titled ‘Google to Fund, Develop Wireless Networks in Emerging Markets’. It is published by the Wall Street Journal on 24th May 2013. From a Managerial Economics point of view, the article throws light on Google’s market expansion in emerging economies. Google is renowned for its innovations in the field…