Almost every theoretical type of propaganda was employed by Saddam Hussein. Some of the prominent types are agitation, white, black and vertical propaganda. As the example of mass funeral of dead babies illustrates, Saddam intended to appeal to the emotions of the audience, circumventing deliberation on fact and logic. It served to agitate the minds…
Tag: Public Relations
An Interpretation of Oryx and Crake
Margaret Atwood has never shied away from controversial subjects and issues and her widely acclaimed novel Oryx And Crake contains its fair share of hard-hitting questions. Moreover, Atwood seldom gets into controversies for the sake of gaining publicity. Her bravadoes have always been to reflect on contemporary social, political and economic problems and this book…
What are the elements of a good crisis communications plan?
Crisis occurs in all organizations and hence there should be a robust crisis response plan in place to deal with it. A key component of the crisis response plan (usually implemented by the Emergency Response Team) is to draw up a Crisis Communications Plan (CCP) either in anticipation of a crisis or in the wake…
How can Public Relations communications theory help us understand the role of new media
The Public Relations industry, which is an offshoot of the traditional advertising industry, turned into a dominant business institution through the course of the twentieth century. The two countries that pioneered this industry are the United States and the United Kingdom. In the case of the former, Edward Bernays, a nephew of Sigmund Freud, is…
Ideology and the Mass Media
How useful is the concept of ideology for media analysis? Discuss in relation to soap operas. Ideology as a sociological term has been interpreted in many different ways. But the following is an approximate definition of the term: Any system of beliefs, values and habits that are based on a particular political or religious school…