By the start of 1980s, currents of change were detected in the global economic order, with nationalism and protectionism being replaced by neo-liberalism and free flow of capital. Even as elites from the West promoted this new economic order, the process was facilitated by respective business leaders from nations across the world. (Tyvela, 2004, p.156)…
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A collection of high-quality academic essays.
The most important influences on the colonial experiences of Europeans in North America?
The European colonial experience in the New World is not one monolithic, homogenous entity. The wave of colonists arriving in the newly discovered continent comprised of several groups deriving from different religious, cultural, linguistic and class backgrounds. At one end of the spectrum were members of imperial royalty, whose purpose was one of administration and…
The nature of personal selling and the role of the sales force
Sales are an important part of a company’s operations, for it is success in this department that enables it to reap profits. Depending on the nature and market for a particular product/service, the strategy of sales would also differ. Usually, salespeople acquire a dodgy reputation for being glib talkers and for selling products to customers…
Article Review: Compliance, Conversion, and Category Induction by Vikram K. Jaswal, Olivia K. Lima, and Jenna E. Small
In the article titled Compliance, Conversion, and Category Induction authored by Vikram K. Jaswal, Olivia K. Lima, and Jenna E. Small, key insights into child psychology are attained. The research focuses on how children recognize and categorize external objects based on a pre-existing set of labels that they have learnt. For instance, when “children hear…
Propaganda Studies: Invasion and occupation of Iraq since 2003
The invasion and occupation of Iraq since 2003 is a classic example of the power and effectiveness of propaganda campaigns. For some people, subsequent revelations about the lack of Weapons of Mass Destruction (WMD) might have come as a surprise. But even before the invasion took place, many people across the world (including Americans) took…
Do MNEs migrate to green policy only when forced by government regulations?
One of the persistent debates in recent years is whether business corporations should be tightly regulated to conform to environmental preservation standards. Also referred to as the green movement, some corporations have voluntarily proposed and adopted these standards as a way of showing their public responsibility. Critics argue that such moves are largely public relations…
Have power and ideology been used to achieve consensus in India?
India is the world’s largest democracy. With a population in excess of one billion and an electoral franchise that extends to all citizens above the age of 18, the General Elections that is conducted every five years is indeed a grand spectacle. Moreover, considering the broad diversity of language, culture and religion within the population,…
Capitalism and Democracy
There is very little doubt that capitalism is a highly potent economic system for generating wealth and prosperity. In the last four decades of its implementation globally, there are numerous examples that support this claim. As Peter Berger writes, capitalism is a “horn of plenty that heaped…immense material wealth and an entrepreneurial class, on the…
How did Cleopatra Influence the World?
Egyptian Empress Cleopatra is not purely a historical figure, for her life has been much romanticized and made mythical in popular culture. Known for her seductive allure and great powers of will and conquest, she came to represent the empowered woman of historic times. In the two millennia since her demise, the aura around her…
The major differences between discount stores and off-price retailers
The retailing industry is one of the biggest in the United States. Retailing includes “all activities involved in selling products or services directly to final consumers for their personal, non-business use. Many institutions – manufacturers, whole-salers, and retailers – do retailing. But most retailing is done by retailers: businesses whose sales come primarily from retailing”….